Alchemy Educational Training
UK: +44 (0)7738 666511
Sales Coaching
LET’S BE CLEAR: You will get MORE SALES or there is NO CHARGE.
For a limited time,
your new profits must be at least twice our fees before we charge for the service.
NO RISK!
Here is the detail:
HOW DOES IT WORK?
1. We provide a customised training /coaching programme for your sales staff.
2. We guarantee, in writing, that they will experience a significant increase in
sales over the next 6 months. The percentage increase will be based on information
provided by your sales tracking records.
3. The first two classes will be on a trial basis. If your people are not happy with
how it is proceeding, there will be no charge for those services and materials-
4. As the programme proves successful, and they wish to continue, then a fee structure
will apply, including the classes already taught. If the programme is not successful,
you have only risked your time, whilst being exposed to valuable information and
coaching.
5. Your people can be coached on the following skills: cold calling, building rapport,
remembering names, persuasion, closing, negotiation, goal setting, speed reading,
communication, visualization, reducing stress, planning, organisation, self-
6. Coaching takes place on premises for 2 to 3 hours, once a week.
Later we can switch
to every two weeks. Individual coaching is available on a limited basis, for an additional
fee.
GROUP COACHING:
♦ Selling skills (many delegates say that 80% is new to them).
♦ People skills (building rapport, remembering names, etc.).
♦ Goal setting / goal
achievement tools.
♦ Visualization skills (trainers talk about this, but nobody else
has exercises designed to make people excellent at it).
♦ Determining personal values
for sound decision making.
♦ Learning Exercises to embody valuable information.
♦
Excellent reading skills: reading is a key to always having the most up to date information
on selling and related topics.
PERSONAL COACHING:
♦ Discovering a person's Hidden
Negative Agenda (this overrides any other training and knowledge, limiting their
earning potential).
♦ Neutralising the Hidden Negative Agenda.
♦ Replacing that Agenda
with a more productive goal-
7. The programme includes e-
8. We mutually agree on what your likely sales figures would be in the near future.
Alchemy will take a percentage of your NEW sales growth. Typically, the last 5 years
of sales will tell us what we need to know. Whatever the situation, we know you will
be pleased with the results: greater profits and happier people.
9. FEES: We have
a sliding scale of fees. At one end, you pay some fees for travel and materials.
We take a reasonable percentage of your new profits (determined before we start).
Or, you can pay an hourly fee, and we get a smaller percentage or no percentage.
There are alternatives in the middle as well. The important point is that we all
come away happier and wealthier.
10. PHILOSOPHY:
I have come to believe that sales
performance is directly linked to self-
11.
When we are young and impressionable, we
can believe things which are not true. Up until a certain age, we are not logical
thinkers. We can easily associate one thing with another where there is no real tie
between them.
For example, one client experienced the following situation: a friend
of the family had become very successful and wealthy. At the pinnacle of his success,
he suffered a coronary and died. The six year old who heard about this connected
success with death. The semi-
Once discovered, and repeated
OUT LOUD, it’s power immediately begins to dissipate. Thoughts in our head somehow
seem to make sense. However, once we speak them aloud, they suddenly appear as what
they are: totally false and nonsensical. [ It’s similar to how a dream seems perfectly
reasonable WHILE we’re dreaming. Once we awaken, we quickly realise what nonsense
it was] We can now take steps to reverse the situation.
-
COMMENTS:
“Our business has absolutely skyrocketed.
I've more than tripled my staff and we
had to buy a whole new computer system to handle the workload.
It's very clear to
me that all this success is due to your program. Almost from the day we started working
together, things have picked up and haven't stopped.”
Scott Rydell, General Manager,
Team Strategies
Dear Ron,
I am writing to say a big “Thank You” for how your programme
has altered my life. Your guidance and coaching through your wonderful program has
had a more powerful and positive influence than anything else I’ve ever done for
myself.
You helped me to not only identify, but also to release my old destructive
programming so that I now live the life I feel I was meant to live. The best part
about all of this is that not only is your program very effective, it also extremely
quick, fun, and easy. The techniques that you use are easily understood and accessible.
I still use many of your techniques every day.
As a direct result of your program
the following has occurred:
1. I am now the top selling sales representative for my
company. (out of thirty-
2. I am also the top salesperson in my
field out of 430 salespeople.
Your programme is awesome. The results have stood the
test of time. Your programme is not a “quick fix” motivational one where results
are fleeting. It is a program that goes to the core of what life is all about; allowing
for easily implemented permanent changes.
Again, I thank you from my heart for all
of the wonderful results of your programme.
Sincerely,
Jeff Goodman
WYLE ELECTRONICS
“I
have used positive affirmations in my life to turn what I once would have seen as
negative into positive and valuable lessons. End-
–Tony T., Technical Marketing
“I’ve
been through so much sales training in the last 25 years I could stand up there and
teach it myself. This is the first thing I’ve seen in a long time that really made
a difference. The ideas are fresh and powerful. The tools are easy to understand
and use.
The most impressive bit was learning about my hidden blocks. I now realize
that until they were dealt with, more training would only have a small effect. Getting
rid of that junk in my head was the key. Before that all my efforts to earn more
money were truly like rearranging the deck chairs on the Titanic. Thank you Ron for
putting together a great set of tools. You need to charge more for this. But not
until I’m finished.”
-
Remedy Corporation
“I walked out of there with an enormous amount of knowledge that I was able to apply
immediately...
My income has gone up steadily since doing what you told us.”
-
Dear Ron,
Your help with my sales training has been invaluable.
I don’t even know where to start in explaining the impact this has had for me. Before
we worked together I was unfocused, unmotivated and operating in a non-
In the few months since we worked together, everything has changed
for me. My entire life is on track now, professionally and personally. Meetings seem
to go my way, and the business is exploding with new clients. I’m following the “Recipe
for Success” every day and the rewards are mounting up. My treasure map has been
fulfilled and we’re having to hire more people as a result of my success.
I’m getting
bigger clients and we’re making greater profit. All the things I’ve been doing to
reprogram myself are paying off!
Personally, my music has been coming along really
well too. If you remember, when we first met I could not afford the keyboard / computer
console I needed. Now that I have it I’m able to create my compositions and I’m very
happy with the way that’s turning out. The visualization techniques are so amazing!
There’s more I could say about my personal life, but I don’t want to ramble. Let’s
just say I’m happier than ever as things are going along very nicely.
All in all,
the training has been a true eye-
How can I ever thank you? I can’t, really. So,
thanks a million will have to do!
Robert May, Senior Sales Manager, NetMagic, Inc.
“I
have used positive affirmations in my life to turn what I once would have seen as
negative into positive and valuable lessons. End-
–Tony T.,
Technical Marketing
SALES COACHING
WYLE
TO: Ron Cole
Dear Ron,
I am writing to say a big “Thank You” for how your Results program has altered my life. Your guidance and coaching through your wonderful program has had a more powerful and positive influence than anything else I’ve ever done for myself.
When I first came to you in December of 1995, I was in crisis. Although my professional
career was very successful, I was on the verge of a second divorce and hopelessly
unhappy. I knew that life had more to offer but I just didn’t seem capable of accessing
its treasures. I had been an assiduous student of self-
You and your Results program have changed my life forever. You helped me to not only identify, but also to release my old destructive programming so that I now live the life I feel I was meant to live. The best part about all of this is that not only is your program very effective, it also extremely quick, fun, and easy. The techniques that you use are easily understood and accessible. I still use many of your techniques every day.
Of course, this letter would not be complete without discussing your qualities as a teacher and guide through this process. Ron, I have found you to be the most effective “teacher” I have ever had. You have a kind, caring, empathetic, and sensitive way about you that makes even those areas that might be difficult very doable. You have never been anything but supportive and encouraging.
It’s been almost two years since I completed your Results program. As a direct result of your program the following has occurred:
1. I am now the top selling sales representative for my company in the Bay Area (out
of thirty-
2. I am also the top salesperson in my field in the Bay Area out of about 430 salespeople.
3. For nineteen months I have been in a relationship that is incredible and loving and supportive. My relationship is ten times better than anything I had previously thought possible.
4. I am surrounded by wonderful, supportive people everywhere I go. I am attracting kind customers, coworkers, bosses etc. The quality of the people in my life is uncanny.
5. I seem to live life going from one joy to another. My success and happiness seem virtually effortless.
Could your program have had this much impact on my life? You bet it has. Your program is awesome. The results have stood the test of time. Your program is not a “quick fix” motivational one where results are fleeting. It is a program that goes to the core of what life is all about; allowing for easily implemented permanent changes.
Again, I thank you from my heart for all of the wonderful results of your program. I would like to offer my support to you as well. Should anyone you talk to want a reference regarding you or your program, please do not hesitate in giving them my phone number.
Sincerely,
Jeff Goodman
WYLE ELECTRONICS
TEAM STRATEGIES
Dear Ron,
Thank you so much for your instruction in the Results program. I manage a telemarketing company which was doing well but just barely. In the few short months since I started working with you amazing things have happened.
Our business has absolutely skyrocketed. We used to pull in about one or two jobs a month. Last week one of the new companies I'm working with just gave us nine new jobs starting next month. They say there's more to come. They want to see how we do with these.
I have to tell you that I need to postpone our meeting next week because we're moving into a new location. I've more than tripled my staff and we had to buy a whole new computer system to handle the workload. My boss is amazed and says he's never seen anything like it.
It's very clear to me that all this success is due to your program. I'd love to take all the credit for this, believe me. But I know that almost from the day we started working together, things have picked up and haven't stopped. It's like whatever I plug into the formula starts happening. Like you said, the people I'm finding out there keep getting better and better as well. Everyone's getting along better in the office too.
On a personal note, my relationship with my significant other is better than ever as well. That's a great side benefit!
Thanks again, Ron. This has been a great ride so far. I'll just keep plugging things into the formula and look forward to a very bright future.
Sincerely,
Scott R.
Manager, Team Strategies
C&C
CORNISH & CAREY
ESTATE AGENTS
Dear Ron,
It’s been a couple of years since I first sat through your Goal Setting Class. I walked out of there not only with an enormous amount of knowledge that I was able to apply immediately, but also with a feeling that I had just had a really great time and met a friend. Let’s face it, that’s not the usual way I feel when I leave a class!
Being in Real Estate, I get constantly bombarded with classes and seminars to keep us motivated and/or educated. Of all the courses I have ever taken, I have never had the incredible results that I have experienced with your “RESULTS !” course ! I have already earned 75% more than all of last year and it’s only the first week of August!! And that’s only one aspect of what you’ve helped me achieve! I’ve lost over 20 pounds, my relationships with my loved ones and clients have improved immensely, becoming healthier and more loving. In general I’ve come to feel really in charge of my life and it’s outcome. I’d never be able to say enough about your Forgiveness Therapy, “incredibly awesome” doesn’t even come close!!
To top it all off, you’re funny, caring, and extremely supportive! I only wish everyone had the opportunity to experience your courses. Thank you for being you and giving all you give!
Sincerely,
Wanda Klor
TECHSTORIES
To: Mr. Ron Cole
Dear Ron,
When I first called you, I had a big problem. When it came to my business, I could not pick up the telephone and make cold calls. It was just too hard. I was literally paralyzed in the brain when I would pick up the phone to call someone, even if I knew that the person on the other end of the line really needed my services! How can anyone in their own business succeed with this kind of problem? Well, not too easily. So, I sought your assistance. What I came to learn soon after our first meeting was that you are much more than a business coach. You are a brilliant person who is extremely motivated to help people like me lead happier, much more fulfilled lives. Success in business is one of the wonderful benefits that go along with your program!
Since our first meeting, which is about six weeks now, I’ve overcome my fear of cold calling and I’ve learned many valuable techniques for handling all types of difficult business situations which have always been a problem for me. In almost two months, I have seen my business grow from about $1,000 a month in billings to $25,000. And, the amazing thing is that I see no end to the possibilities.
You’ve helped me to identify the true value that I offer other companies in the marketplace. I’m learning to use this knowledge to sell my company and its services to companies that I never dreamed I’d work with, let alone talk to on the telephone!
Thank you so much for your guidance and your faith in my potential.
Thank you,
Katherine Strand
President
TechStories, Inc.
“I started to work with Ron in the middle of a difficult divorce, being stuck in a rather gloomy situation. The first breakthrough, after dealing with anxiety and anger, and going along with the forgiveness process, was to actually believe, deep in my bones, that I was in charge of my own destiny.
As far as making things happen in my life, I do not know of any other agent more
powerful than the absolute, intimate and total belief that you are the one who makes
it happen-
Over the years, Ron and I have worked many times together, either privately or in
group situations. It has always been a much-
Being an artist, the quality of the Self is at the root not only of my personal happiness, but also for my ability to express emotions to share through painting, and to be a leader for my students through not only achievements but also enthusiasm, passion, determination and self esteem.
An interesting note, we have made happen a few striking events. We made a trip to Italy, first class all the way, with some extra income, a van was given to us at the exact right moment, which we are still driving and some unique opportunities for personal and professional growth “appeared” miraculously.
When we returned from Italy, everyone was excited to see our slides. Our “painting safari and gallery trek” made quite an impression. Everyone asked when they could go. So we organized a trip for a few months later and took 17 people. A little extra charge on each person paid for our passage to France. Now we book painting tours 2 or 3 times per year. We’ve taken groups to France, Spain, Russia, China, Africa, the USA, Italy and the Middle East.
I do firmly believe we are what we think and what we feel, that we are in charge of our destiny, and that the “Universe” will fulfill our deepest desires and beliefs. Working with Ron always reinforces, with some really concrete evidence, this somewhat challenging standpoint.
The classes and meetings also give me practical, innovative creative tools to restructure my goals and to make them happen. My dreams become goals, and my goals become reality.”
Love,
Brigitte Curt